Why Trademark Registration is a Must-Have

Building a brand takes time, effort, and creativity. But what happens when someone else copies it? Without a registered trademark, your business is vulnerable. For e-commerce sellers, especially on platforms like Amazon, trademark registration isn’t just a good idea—it’s a powerful tool for success.

The Power of a Trademark

A trademark is a unique identifier—your business name, logo, or slogan—that distinguishes your products or services from your competitors.

• Legal Protection: A registered trademark from the USPTO gives you the exclusive right to use your brand in the US. If someone infringes on your brand, you have legal recourse to stop them.
• Amazon Brand Registry: For Amazon sellers, this is a game-changer. A registered trademark gives you access to Amazon’s Brand Registry, which provides powerful tools to protect your listings, combat counterfeit products, and gain access to advanced features and analytics.
• Increased Credibility: A registered trademark shows customers and partners that your brand is legitimate and trustworthy.

Our Attorney-Led Trademark Service

The trademark process can be complex, involving detailed research and legal filings. That’s where we come in.

Our service is led by a qualified US Trademark and Patent Office (USPTO) attorney who handles everything for you. We manage the entire process, including:

• Comprehensive trademark research to ensure your brand is unique.
• All government and attorney fees for one class.
• Filing the application and addressing any minor office actions.

While the filing process takes just 5 business days, the full approval can take approximately 8 months, depending on the USPTO’s timeline. This is an investment in your brand’s long-term security.